AI Native • Risk Free Migrations • World Class Support
Subscriptions for the world's most demanding brands
Create the subscription program you've always dreamed of: Bundles, upsells, sku rotation and more
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Brands running Dough Dog
For brands with staples and drops
Repeat orders and curated rotation, on one platform.
Run subscribe-and-save on your basics and a curated subscription on your drops, in one app.
See how rotation works
Replenishment: the same coffee, razor and vitamins arrive every month. Curated rotation: a new sock, boxer brief and footie print arrives every month.
Built by ecommerce operators
Engineered by the team that pioneered rotating subscriptions.
3x
Higher LTV
25–40%
New customers as subscribers
70%
Inventory reduction
~50%
Recurring revenue
Stop paying Meta to drive repeat buys
Traditional channels are getting harder to capture attention, so Meta fees keep increasing
Keep more of your customers
Decreasing user attention
Email and texts get less attention
Social media costs are rising
Meta and TikTok are making bank
LTV to CAC ratios are sideways
Shrinking margins with higher costs to acquire and reacquire purchases
Launching new products is stressful and expensive
High MOQs and high Meta spend
Why apparel brands struggle to make subscriptions work.
Most subscription platforms weren’t built for the unique challenges of fashion.
We have a solution for that
Dynamic Inventory
Fashion inventory changes constantly. Most companies can’t keep up.
Personalized Preferences
Every customer wants something different. Manual work doesn’t scale.
Data Overload
Too many tools, too much data, not enough actionable insights.
Operational Nightmare
Managing fulfillment, preferences, and support becomes overwhelming.
Customer story
How one apparel brand turned excess inventory into recurring revenue.
Challenge
- $8M in overstocked inventory
- Rising customer acquisition costs
- Low repeat purchase rate
- Unpredictable revenue
Solution
- Launched curated subscription program
- Automated inventory matching
- Personalized customer preferences
- White-glove migration in 3 weeks, run by the Dough Dog team
Results
Under $1M in overstock inventory- 50% monthly revenue is recurring
- 3× higher customer LTV
- 40% new customers as subscribers
Customer impact
Predictable revenue. Higher multiples.
Happier customers.
Revenue that renews is worth more than revenue you rent from Meta.
+40%
Revenue Stability
−25%
Ad Reliance
3x
Enterprise Value Multiple
Two sides. One program.
Loved by brands. Loved by customers.
Why brands love it.
Zero ad spend launches
Convert existing customers into subscribers without spending a dollar on ads.
Predictable growth
Build a revenue base that compounds monthly instead of resetting to zero.
Smarter inventory turns
Move slow inventory strategically while maintaining margins.
Why customers love it.
Personalized selections
Curated items that match their style, not random boxes of stuff they don’t want.
Early access to drops
First dibs on new releases and limited edition items.
Loyalty perks
Exclusive discounts, special offers, and VIP treatment.
What if just 15% of your customers were members?
We only succeed when your subscription program succeeds.
Book a demo →